ACTION S.A.: For our gaming computer brand ACTINA, the last few months have been full of important events. Behind the team, participation in the fest for gamers, GAMESCOM, and in the world's largest consumer electronics fair, IFA. And soon fans of the brand, as well as new users, will be able to test equipment from ACTINA for themselves during PGA, the Poznań Game Arena.
GAMESCOM: ACTINA conquers the European market
The GAMESCOM event, held this year from August 21 to 25 in Cologne, is the largest event of its kind in Europe, which is appreciated by more and more visitors every year. It stands out for its incredible atmosphere, full of passion, enthusiasm and creativity. And all this is based on the international experience of not only gaming fans, but also their creators.
For ACTINA, this is a great opportunity to showcase its own solutions. It's an opportunity to develop brand branding in Europe, which is something we care a lot about since we entered foreign markets with our product in 2023. Such events significantly support sales of our products, which is reflected in growing sales results,” says Artur Skiba, Marketing Director, ACTION S.A.
Thanks to our long-standing cooperation with AMD, we had the opportunity to deliver as many as 270 machines to this year's GAMESCOM, which supported the premieres of the most anticipated games of 2024. In addition, the brand had the opportunity to premiere the two newest ACTINA VIEW configurations based on AMD and WD Black technology.
IFA: ACTINA once again earns top marks from visitors
The 100th edition of the world's largest trade fair for consumer electronics and home appliances, IFA, held this year from 6 to 9 September in Berlin, is yet another opportunity for ACTINA - the third, to be exact - to meet the brand's fans and win recognition from new admirers.
Our booth was once again very popular, confirming that ACTINA's gaming offerings are top-end technology at reasonable prices, plus the best performance in gamers' favorite titles. During IFA, there was no booth like ours. Visitors could also feel the power of computers and experience the comfort of Huzaro furniture - our partner with whom we exhibited at the event,” sums up Magdalena Kościuk, Deputy Marketing Director, ACTION S.A..
Visitors appreciated the equipment that ACTINA presented together with its technology partners. The solutions of the most well-known and trusted manufacturers and the professionalism of PC construction impressed even the most demanding German gamers.
PGA: another dose of emotions ahead of us
Soon, or to be more precise, on October 25 - 27, the GRAMxACTINA team will set off to conquer Poznań Game Arena - the largest gaming and multimedia festival in Central and Eastern Europe, which every year hosts tens of thousands of fans from Poland and abroad.
We are already looking forward to high-fiving with GRAMxACTINA fans again this year and meeting new faces as well - after all, together we all create one community, full of passion for gaming at the highest level. There are many attractions prepared by us for the guests of this year's event. So come this weekend to Poznań, which will become a real Mecca for gamers at that time,” adds Artur Skiba, ACTION S.A.
As you can see, ACTINA is gaining importance every year not only in Poland, but especially abroad. More and more players from Europe appreciate its quality, design and parameters, which, thanks to world-class components, create the perfect gaming machine. The brand's presence at the most important industry events confirm that the ACTINA team is confident in its products and, thanks to cooperation with a wide community, goes after more at home and abroad.